Career and lifestyle [2024 Update]

American music manager and promoter James L. Smith best known in the business as J Prince has a net worth of $25 million.

The Houston-born businessman is the company’s CEO Rap-a-Lot Records.

J prince
J Prince (Source: Houstonia Magazine)

J Prince has worked with several talented musicians and rappers, including Lil Wayne, Drake and more.

The 59-year-old music promoter is celebrating his birthday October 31.

J prince | Fast facts

Here are some quick facts about Music Director J. Prince.

Full name James Prince
Nickname J Prince, Joel Prince
Netto value 25 million dollars
date of birth October 31, 1964
Age 59 years old
Birth Palace Houston, Texas, United States
Nationality American
Nationality Mixed
Zodiac sign Scorpion
Height 5’6″ (170cm)
Weight 70 kg (154 lbs)
Eye color Black
Hair color Black
Occupation Investor, entrepreneur, A&R, music manager
Albums The Art and Science of Respect, 73vn, Unlimited, Last of a Dying Species
Songs Youte, Thunder Roll, Let Jesus Roll, Blood, Must Reach
Father’s name Not detected
Mother’s name Sharon Johnson
Brothers and sisters Not detected
Marriage status Unmarried
Ex-partners/girlfriends Pilar Sanders
Sexual orientation Straight
children 7
Children’s names Jas Prince

Brandy Prince

Social media Facebook, Instagram, Twitter
Last updated February 2024

J prince | Net worth and income

Talking about his wealth, famous music director Prince from Houston has amassed a huge amount of money through his various ventures over the years.

J Prince’s net worth is estimated at 25 million dollarsthanks to his amazing music management and other business careers.

His position as CEO of Rap-a-Lot Records earns the promoter a lot of money.

Although his salary as a successful boss has yet to be confirmed, many suggest that James earns millions of dollars a year.

Similarly, J Prince earns less from music tours and ticket sales.

Moreover, he owns an Angus cattle ranch in Houston, which brings him the least 200 thousand dollars in annual income.

In addition, Prince also earns money as a boxing manager. He has worked with talents such as Floyd Mayweather and Andre Ward.

J Prince net worth in different currencies

J Prince net worth as of February 2024 is unbelievable 25 million dollars. Let’s see what J Prince’s net worth looks like in different currencies.

Currency Netto value
Euro €23,820,000
pound sterling 20,449,062 pounds
Australian dollar 36,069,825 Australian dollars
canadian dollar 32,587,375 Canadian dollars
Indian rupee 1,948,787,500 INR
bitcoin ฿ 1314.21

J prince | Houses and cars

As mentioned earlier, music manager J Prince’s net worth is incredible 25 dollars million.

With his vast wealth, he owns several properties across the country.

James Prince owns a ranch in Houston that he bought when he was only 21 years old.

His ranch in Houston brings in an income of at least 200 thousand dollars per year.

Similarly, he bought a decent house for his mother when he turned twenty-three.

Moreover, J Prince owns an island in Belize.

What a cool way to spend a million?

Its island off the coast is perfect for escaping the hectic schedule.


Vehicles have certainly become one of the popular choice of assets for many wealthy celebrities including J Prince.

J Prince likes to own super-expensive cars.

The first in his collection of luxury cars is the Rolls Royce, whose starting price is over 340 thousand dollars.

J Prince’s RR (Image Source: Houston Style Magazine)

Also, the rich manager owns a fancy Mercedes.

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J prince | Lifestyle and vacation


James L. Smith, aka J. Prince, was born on October 31, 1964 in Texas, USA.

He is the son of Sharon Johnson, who gave birth to him when she was only sixteen years old.

Unfortunately, James had a difficult lifestyle during his childhood. He lived with his family in the Coke Apartments, which were also called Bloody Nickel.

He went to Kashmere High School and played football. The now rich man also graduated from the same school.

Speaking of J Prince’s relationships, he has had a history of dating beautiful women, including Pilar Sanders.

J Prince with his alleged partner Pilar Sander (Image source: Ace)

However, Pilar denied the rumors of her engagement to the Houston legend in 2019.


A music manager often likes to get away from his busy schedule and go on vacation.

He owns an island in Belize, where he often goes to enjoy his vacations.

J Prince, along with rapper Kanye West, got the VIP treatment during their trip to Belize in 2021.

As of February 2024, J Prince’s net worth is huge 25 million dollars.

J prince | mercy

The wealthy J Prince doesn’t just rely on his great wealth, but instead finds ways to give back to the community.

He has spent over 20 years promoting Houston rap artists. Likewise, James worked to promote the rap scene in poor neighborhoods and communities in Houston.

He also built a community center that helps young teenagers and children excel in their careers. James founded this center in his old neighborhood, the 5th Ward.

Moreover, in 2007, James launched a campaign to educate young people about HIV/AIDS testing and preventive measures.

Therefore, J Prince was recognized by the Houston City Council and Mayor Bill White for his philanthropic works. The council spoke in his honor January 30 like J Prince day.

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J prince | music, music

Music manager J Prince began his music career in 1986, founding a Houston hip hop label called Lots of rapping.

Initially, he founded the company on the second floor of his successful car business.

Prince’s main goal at first was to keep his brother out of trouble on the streets and get him to focus on his work.

Following the label’s success, James moved the company to New York City in 1988. The company is also known as a subsidiary, Smoke-a-Lot Records.

J Prince (Image source: Tecake)

J Prince’s most famous group includes the Geto Boys, who put the South on the hip hop map.

His label has operated under several labels, including Virgin Records, Priority Records and WEA’s Asylum Records.

Moreover, his son Jay Prince later distributed Southern Empire Entertainmentlabel under Rap-a-lot.

Also, Prince Jr. he deserves credit for discovering Young Money and signing Drake to a Rap-a-Lot management deal.

J prince | Career

Prince started his career early, shortly after graduating from high school. He started working in the Loan’s Fault and Colonial Savings department.

He worked numerous odd jobs before he made it big.

Eventually, James formed his own company, Smith Auto Sales, and started his business with exotic cars.

Athletes with great wealth were his main clientele.

As mentioned before, J Prince net worth is 25 dollars million.

It wasn’t until 1986 that he started his music business in Houston; the rest remains inspiring history.

His label has featured legendary talent, including Snoop Dogg. Also, Snoop congratulated his company and claimed that J Prince and Rap-a-Lot were at the top of 2007.

Furthermore, he published his memoirs under the title The Art and Science of Respect: A Memoir in 2018

Three facts about J Prince

  • J Prince has called on famous black artists to boycott the 2022 Grammys.
  • During the past few difficult years, James worked odd jobs, such as welding trucks and mowing lawns.
  • His older sister Zenia was hit by a train and died on her way home from school.


Is J Prince standing up for the community?

Yes, recently in June 2022, J Prince took to his Instagram to speak out against an alleged Houston gang member who cops claimed executed his ex’s daughter in revenge.

Does J Prince play sports?

Yes, he played football during his high school years.

Did the government investigate Rap-a-Lot J Prince?

Yes, his label was investigated by the federal government. However, no such illegal actions were found, and the case was later dismissed.

How rich is J Prince?

J Prince’s net worth is 25 million dollars as of this writing.

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